12 years in the market
12 years we create and refine innovative beauty products
2
own factories
1,000+
employees
8,000 m²
warehouse
14,000 m²
manufacturing
Life is a journey
Your own, one-of-a-kind —
the way only you can see it
We are inspired by women who choose, every day, to walk their own unique path —
regardless of others' expectations, opinions, and stereotypes
We believe that just as there is no single right road in life, there is no single standard of beauty
That is why MIXIT creates products that don't dictate terms, but open up space for your own choices and self-expression
Because your life is our greatest inspiration
Our Mission is to inspire and empower women to walk their own path
Brand History
2014
MIXIT was founded. We launched Russia's first online custom skincare platform, allowing customers to create a personalized face cream using plant-based ingredients.
2018
A new stage of growth. The company's revenue exceeded RUB 1 billion. MIXIT expanded its team and transformed its business processes to support further growth.
2023
MIXIT evolved beyond skincare, expanding into professional haircare, professional skincare, household products, and wellness supplements.
2026
Expansion into the Middle East. MIXIT entered the UAE, Qatar, and Saudi Arabian markets, strengthening its international distribution.